Call for Applications for the American Advertising Federation (AAF) National Student Advertising Competition (NSAC) team for OSU: IT IS ALMOST TOO LATE!! Applications are due this Friday to apply for the best and most challenging learning experience in the area of advertising/strategic communications/marketing! Participating in NSAC can replace the SC campaign course. It is a serious commitment with extraordinary reward of hands-on professional experience unmatched in the traditional classroom. Completed applications are to be submitted in a PDF format to Dr. Bobbi Kay Lewis via email by next Friday, Sept. 16th at 5 p.m. In addition to submitting an application, you will need to sign-up for an interview by Friday, Sept. 16. The sign-up sheet will be located on Dr. Lewis’ office door (206A Paul Miler). Interviews will take place Sept. 20 and 22. The client is Nissan, and the task is to build a branding campaign targeting multicultural millennials. The case study for the campaign is available electronically upon request. Members of last year’s District Champion winning team will be at the next AdClub meeting on Thursday, Sept. 15, if you would like to ask them questions. Also, if you have any questions about the team, the contest or the application process, please email Dr. Lewis: bobbikay.lewis@okstate.edu
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The first week of my summer break consisted of handing out water bottles, sorting baby clothes, moving donations and delivering supplies. Doesn’t sound like the typical start of summer for a college student, but it was the best week of my vacation. What made it special was that I was helping people. When my professor told our class that she was going to Tuscaloosa to help with the relief I instantly wanted to go. Tuscaloosa is her hometown and you could feel the pain radiating from her when she told us about the destruction. I knew I had to help. I was a late joiner and it was a last minute decision. I didn’t know anything about the trip. All I knew was that we were going to help and leaving on Sunday. I went to visit my cousin, a trained military EMT, and persuaded him to come along.
It was remarkable how this week affected me. Since I had been dealing with such petty drama the week prior it was a eye opener to see true problems. This was a city that was flattened for blocks and blocks. I remember the smell. It wasn’t rotten it was just distinct. I noticed it the most when we were working out of a tent in the middle of rubble. The amazing part of this week was how southern hospitality remained intact. I felt like we were constantly being thanked or checked on to make sure WE were comfortable. These people have just witnessed a natural disaster and they were making sure WE were comfortable. I can say that if you plan on donating goods to a disaster be practical. It was hot in Alabama and we were sorting winter jackets. Yes these people have lost everything, but if you could try and wait to send those it would lift a weight off of the people working on site. Salvation Army was also a great presence at the sites. It was so amazing to see the kindness and the generosity. This was a week I will always remember. I learned that I may not be strong but I can still help. And I may not have a perfect life but I have a blessed one. - Allison Copens Here is the lit review assignment for my research methods class.
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AuthorI'm a Ph.D. in Mass Communication, PR Consultant, & SM junkie. Archives
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